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Thursday, November 16, 2000

StorageTek awarded for marketing expertise
Earlier this year, StorageTek's marketing team won four Gold Key Awards from the Colorado chapter of the Business Marketing Association (BMA). The awards were in the categories of video production, audio-visual presentations, radio/television, and product-specific brochures. The Gold Key Awards competition is Colorado's most prominent awards forum dedicated exclusively to business-to-business marketing communications.
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StorageTek's award-winning video production was a product sales piece on the SVA, called "SVA: Water as Data." Contributors to the commercial included Don Hawkinson, (camera), Chris Fisher (producer), Wendy Vink (production coordinator), Jamie Hurt (graphics), and Josh Dragge (production assistant). The video was translated into several languages for use in multiple geographies.
The same team also produced an award-winning 60-second television commercial on the 9840 tape drive. In addition, the SVA piece was the basis of a customer show in San Diego, California, during FORUM1999 which was awarded "Best of Class" in audio-visual presentations. The team re-created an indoor thunderstorm for the audience and reinforced the technological advantages of the SVA with a speech from Dr. Robert Ballard, who used high-tech methods to locate the sunken Titanic.
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Warning:while this will play immediatly for Network users, 28.8K or 56K modem users will experience a wait time from 10 to 20 minutes.
The videos are being modifired to reflect the current marketing campaign, "Saved by StorageTek."

StorageTek's Gold Key Award in the product-specific brochures category was for a brochure on StorageTek's OPENStorage Disk Solutions (Gerry Sutton, creative director; Steve Thompson, art director; Carol Anderson, copywriter). Click here to view the prize-winning brochure series:

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Questions about this memo should be forwarded to Rhonda Meggers at 303.555.5673
Outlook Tips and Tricks
Set Personal Reminders in Outlook

Have you ever wanted to set a Microsoft Outlook reminder for something - say, to buy groceries on your way home from work - but didn't want to make it an appointment because you didn't want the time to appear to others as busy on your calendar? There are two ways you can do this.

The first way is to create an event. An event is usually an activity that lasts 24 hours or longer, such as a trade show or a seminar. Events appear in banners at the top of your calendar.

The second way is to create an appointment of zero time duration. Appointments always appear on your own calendar and usually appear as busy time when others view your calendar. However, since this appointment has no duration, it will not be seen when others view your calendar.

Once you determine where you want your reminder to be displayed - at the top of your calendar (an event) or in the calendar (an appointment with zero time duration) - follow the steps below to create a personal reminder.

Set a personal reminder using an event or an appointment with no time duration.
On the File menu, point to New, and then click Appointment.
In the Subject box, type your reminder text.

Do one of the following:

  • To create an event, select the All day event check box.
  • To create an appointment with zero time duration, select the time you want the appointment to start, and then change the end time to be the same as the start time.
  • Select the Reminder check box, and then enter the amount of time before the appointment when you want the reminder to occur.

Click Save and Close.

Note In Calendar, you can quickly create any new calendar item by selecting a block of time, right-clicking, and then clicking New on the shortcut menu.